Woodpecker Pricing: How The Pay-Per-Prospect Model Works (2026)

Updated August 2026

Woodpecker's usage-based pricing in 2026: $7 per 100 prospects, the add-on list, and when it beats flat pricing.

Woodpecker doesn't sell plans, it charges $7 per 100 prospects you actually contact each month (about 25% less on annual billing). At a few hundred prospects it's one of the cheapest tools in cold email; at scale, usage pricing plus a long add-on list makes the bill hard to predict.

Icon Quick verdict on Woodpecker pricing 4.5 on G2, 104 reviews $7 per 100 prospects checked July 2026
  • No plans, just a meter: $7 per 100 prospects contacted per month (about 25% less on annual billing).
  • Below ~670 contacted prospects a month it undercuts a flat $47 plan; above that, every prospect makes it pricier.
  • Where it genuinely shines: honest low-volume pricing, EU/GDPR standing, and unlimited accounts, seats and verification included free.
woodpecker.co
Woodpecker homepage
woodpecker.co homepage, captured July 2026

- How the pay-per-prospect model works
- The add-on list (this is where bills grow)
- When Woodpecker is genuinely the cheaper choice
- How it compares to flat pricing

$7
per 100 contacted prospects
$35
a 500-prospect month
~670
prospects where $47 flat wins
14 days
free trial, no card

How the pay-per-prospect model works

You pay for prospects contacted in the month, not for seats or plans:

ItemPrice (July 2026)
Core rate$7.00 per 100 contacted prospects/mo (monthly billing)
Annual billing~25% off (≈$5.25 per 100)
Included freeUnlimited email accounts, unlimited team members, warmup (4 seats), 16,000 emails/mo, 4,000 stored prospects, 100 Lead Finder credits/mo, free verification
Trial14 days, all features, no credit card

Contact 500 prospects in a month and you pay $35. Contact 5,000 and you pay $350. The meter is the product.

The add-on list (this is where bills grow)

The base rate is honest, but Woodpecker monetizes almost everything around it:

  • LinkedIn outreach: $29/mo per LinkedIn account
  • Extra warmup seats: $5/mo each (4 are free)
  • Mailboxes: $6/mo (Google/Microsoft) or $4/mo (Maildoso/Mailforge)
  • Domains: ~$1/mo
  • Dedicated servers: $59/mo
  • API and integrations: $20/mo
  • Agency panel: $27/mo per active client
  • Lead Finder credits: from $10 per 500

An agency running 10 clients with LinkedIn and the API pays for the meter, plus $270 in client-panel fees, plus $29 per LinkedIn seat, plus $20 for the API, before contacting a single prospect.

What your real bill looks like at three sizes

Three honest sizings, using the plan table above. Every tool wins somewhere; the point is to know your bracket before you subscribe.

Dipping a toe
500 prospects contacted
Meter$35
Their bill$35/mo
Emailchaser: $47/mo flat
Steady outbound
2,000 prospects + LinkedIn + API
Meter$140
LinkedIn seat$29
API$20
Their bill$189/mo
Emailchaser: $47/mo flat
Volume sender
10,000 prospects contacted
Meter$700
Their bill$700/mo
Emailchaser: $297/mo unlimited

Illustrative monthly-billing math at the $7/100 list rate, checked July 2026. The add-on menu (mailboxes, warmups, agency panel) meters separately.

When Woodpecker is genuinely the cheaper choice

  • Low, steady volume. At 300-500 contacted prospects a month you'll pay $21-35, meaningfully under our flat $47. If your outreach is a trickle, usage pricing genuinely wins.
  • EU compliance matters to you. Woodpecker is EU-based, GDPR-fluent, and has a long deliverability reputation (4.5 on G2 from 104 reviews).
  • You want native LinkedIn steps. Their combined email + LinkedIn sequences (add-on) are real; we don't sell LinkedIn automation at any price.
  • Free verification is included on every contacted prospect, a fair inclusion many rivals charge for.

How it compares to flat pricing

Emailchaser inverts the model: a flat $47/mo regardless of volume, up to 30 sending accounts, unlimited active leads, unlimited seats, automatic mailbox ramp-up, a built-in Sales CRM (Woodpecker has none), the Lead Finder, and double email verification: two independent providers must both approve an address before we send, keeping bounces under 1%. Sub-workspaces for clients are unlimited and free, versus $27 per client there. Details on the pricing page.

The crossover math is simple: at $7/100, contacting ~670 prospects costs the same as our whole flat plan. Beyond that, every prospect makes Woodpecker more expensive and Emailchaser proportionally cheaper, and you never have to think about the meter. For the wider field, see the best Woodpecker alternatives and the best cold email software ranking; audit any prospect list first with the free email verifier or email finder.

Frequently asked questions

How much does Woodpecker cost?

$7.00 per 100 prospects contacted per month on monthly billing, about 25% less on annual (≈$5.25 per 100), checked July 2026. Unlimited email accounts, team seats, warmup for 4 mailboxes and verification are included free.

Does Woodpecker have a free trial?

Yes, 14 days with all features and no credit card required.

What add-ons does Woodpecker charge for?

LinkedIn outreach $29/mo per account, extra warmups $5, mailboxes $4-6, domains ~$1, dedicated servers $59, API $20/mo, agency panel $27 per active client, and Lead Finder credits from $10 per 500 (July 2026 prices).

Is Woodpecker cheaper than Emailchaser?

Below roughly 670 contacted prospects a month, yes, 500 prospects costs about $35 vs our flat $47. Above that the meter overtakes the flat plan, and Emailchaser includes a Sales CRM and double email verification that Woodpecker doesn't have.

Does Woodpecker have a CRM?

No, there's no built-in Sales CRM; you'll need a separate tool to manage pipeline. That's one of the few genuine product gaps next to its deliverability strengths.

The bottom line

Woodpecker's pay-per-prospect pricing is the most honest low-volume deal in cold email, and the add-on menu is where the honesty gets expensive: LinkedIn, API, client panels, servers and extra warmups all meter separately. Under ~670 contacted prospects a month, buy Woodpecker. Above it, a flat plan wins, try Emailchaser free for 7 days and see what predictable costs feel like.


Transparency note: I'm the founder of Emailchaser, so I'm biased: we compete with Woodpecker. Every number above was checked in July 2026 against the sources linked in the text, and I've aimed to be just as clear about where Woodpecker beats us as where we beat them.

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Article by

George Wauchope

Founder of Emailchaser.

I have been working in the sales & marketing industry for nearly a decade.

When I’m not working on my business, I enjoy eating sushi & doing jiu-jitsu.

About the author